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Design Services

Web Design & Application Development

By combining exceptional graphic design and expert usability knowledge with web-based applications, our websites provide our clients with outstanding design that generates results.

Web Design & Application Development
Services Include:

  • Content Management System options so you can easily manage and update your site content on an ongoing basis
  • SEO expertise which ensures your site can be optimized for top search engine placement (Organic, Local, PPC)
  • Proven user interface development processes and standards to guarantee easy navigation and higher conversion rates by your site visitors
  • Social Marketing (Facebook, Twitter, YouTube, etc.) integration into your overall web strategy
  • Custom Application Development to web enable any information, systems or processes including complex ecommerce
  • Effective Project Management processes that assure a smooth development process
What are the Benefits of Effective web Design & Application Development?
Your website is the representation of your brand to the world. The experience people have with your website presence will determine their overall opinion of your brand. If you present a strong, dynamic, easy-to-use, interactive experience for them to receive everything they would expect and more from your web presence, you will create a strong brand. If the website experience you provide is not good, your brand will suffer.

Your website should be an effective tool to convert prospects to clients and clients to evangelists. The right design, functionality and promotion of your web presence should increase the effectiveness of all your advertising and marketing initiatives.

Your web presence should streamline your business and interactive processes. Whether this is selling items via ecommerce, sending out burst emails, sharing your RSS feed information with visitors, publishing articles, enabling visitors to check their accounts, gaining participation in your social marketing initiatives, or simply generating qualified business leads, your website, if implemented well, should be the primary tool for these interactions.

Your website Search Engine Positioning can strengthen your brand. Whether your business prospects have heard of you before or not, over sixty three percent of all searches for products or services now begin on the Internet. If you rank well under the most searched, relevant keywords for your industry, your prospects, as well as your clients who may do a search every now and then, will view you as a leader in your field. This adds strength to your overall brand.

Your website should be the "voice" of your company. Whether it is the text on your website pages, your blog, RSS feeds from industry sites you follow, the latest company news you post, upcoming events, videos embedded via YouTube, white papers, articles you publish, webinars, or your email newsletter, your website has the ability to allow the world to view, receive and pull many types of very useful information from you 24/7. You should take full advantage of this.

Internet Marketing & Search Engine Optimization

We specialize in the creation of strategic search engine optimization programs. Our team also provides complete Social Marketing programs.

Analytical tracking is a vital resource web marketers use to develop, maintain and make educated business decisions based on the data provided. We utilize web site tracking to create the most effective online marketing strategy and ensure marketing funds are delegated to resources that will provide the most value.

Our Internet Marketing Services:

  • Strategic Search Engine Optimization
  • Targeted Email Marketing Campaigns
  • Keyword Research and Analysis
  • Search Engine Placement Reporting
  • Stats
  • Pay-Per-Click Marketing
  • ROI tracking
  • Online Branding
  • Blog Marketing
As all segments of our population become more and more familiar with using the Internet, it is now more important than ever that successful businesses understand and begin to utilize the current and future online marketing avenues available to them. Advanced website analytics is just one resource that is necessary for the success of your website.

Brand Creation / Evaluation / Management

Our expertise in effective branding is an integral piece to our clients' overall marketing program. Good marketing always starts with a good brand strategy.

Corporate Branding
Our expertise in effective branding is an integral piece to our client's overall marketing program. Your brand is the representation of your company in the marketplace. Each time someone sees this brand, a message should come to mind. Bad branding creates a negative message, while good branding builds a positive image of your company. Successful branding is critical to the success of your overall marketing plan.

Our experts work with our clients to:

  • Evaluate Current Brands
  • Increase Brand Recognition
  • Alter or Create New Brands
  • Determine Specific Messaging
  • Provide Ongoing Testing as to the Effectiveness of Your Brand
Some may think of a brand as a company logo. Although important, a logo is just one small piece of a successful brand. Truly successful corporate branding and brand management also involves your tag line, letterhead, envelopes, note cards, business cards, customer relations, employee relations, community involvement, public relations, product packaging, communications, website, and anything else that may shape someone's view of your company.

Graphic Design (Print Materials)

Our graphic artists can create logos, corporate image pieces, note cards, brochures, flyers and handouts, coupons, banners, tradeshow booths, and much more to make your product stand out above the rest.

Graphic Design
Some people use an outside graphic designer, web developer, public relations company, ad agency, plus other vendors to stitch together a marketing plan. In many cases, these vendors are not communicating with one another or being managed by a single person who has created a master plan. This approach is more costly and less effective.

We can provide a complete marketing solution for your company so that all your communications are consistent. Once we have helped create your strategic marketing plan, our skilled graphic designers will create:

  • Logos
  • Corporate identity (business cards, letterhead, envelopes)
  • Company brochures
  • Flyers / Handouts
  • Direct mail pieces
  • Coupons
  • Print ads (yellow pages, magazines, consumer)
  • Banners / Billboards
  • Unique ad campaigns
  • Websites
  • Car wraps
  • Tradeshow booths
We pride ourselves on our ability to provide superior quality while still meeting your budget requirements. Since our primary concern is that we help you achieve as high a return on investment (ROI) as possible, we will work together during the design process to create pieces that fit in your budget. For example, some pieces may be designed to be more effective printed in a single color rather than a four color process if the message and its effectiveness will be the same and costs less.
Our team has years of print experience and is extremely time efficient. This also translates into cost savings for our clients. Whatever you are looking for we can create.

We offer basic graphic design services where we simply provide you with finished files, or complete graphic design services to provide you with the everything from design, print bids and press checks to working with mailing houses and handling the entire print delivery process.

Mobile Website Creation and Optimization Services

Globally, there are over 1.4 billion mobile phone subscribers in the world today; 193 million of those subscribers are from the United States. According to a recent eMarketer study, there will be a predicted 844 million mobile search users worldwide by 2011. With the number of mobile searchers on the rise, companies are becoming more aware of how important it is to have a website that renders across all the mobile platforms.

Benefits to Mobile website SEO

  • Ability to target new audiences all around the world
  • Each year, the number of people searching on their mobile phones increases
  • Can establish brand awareness on an international level
  • Untapped media market. Since mobile search engine optimization is fairly new, the market isn't as clustered
  • Monopolize real estate in the mobile search engines
Mobile SEO Services

  • Current evaluation of website
  • Mobile website creation and optimization
  • Submission to Google Mobile, AOL Mobile, Yahoo! Mobile and more
  • Mobile sitemap creation and syndication
  • Content creation for mobile users
  • Mobile website tracking
When optimizing your mobile website, we ensure 100% valid XHTML and CSS code according to the W3C guidelines. We build and optimize websites according to best practices, set by the W3C (World Wide Web Consortium). Once the site has been completed, we will optimize the landing pages of the mobile site, build mobile sitemaps, submit them to the search engines and more. We will rework the content to ensure the highest conversion rate possible for your site.

Email Marketing

Communicate more efficiently and cost effectively with your existing clients, prospects, employees, vendors, resellers, distributors and other identified groups through strategic email marketing. We do not facilitate or condone SPAM as a marketing technique.

Email Marketing
When some people hear the phrase email marketing, they immediately think SPAM. We do not facilitate or condone SPAM as a marketing technique.

What we are referring to when we say email marketing are systems that allow you to effectively and more cost efficiently communicate with your existing clients, prospects, employees, vendors, resellers, distributors and other identified groups through email.

Some of the uses of these tools include:

  • Announcing new products or services to existing clients
  • Advertising a time-sensitive sale to your current prospects
  • Surveying your customers for feedback about a new product
  • Providing usage tips about your products to users
  • Corporate branding through a regular eNewsletter
When compared to direct mail, email marketing can be done at a fraction of the cost. The conversion rate, if done correctly, is also much higher. This occurs because the recipient is already engaged in a medium where they can interact with you at the click of a button. Readers can click right from an email to a product page and make a purchase 24 hours a day, whereas direct mail pieces require a telephone call during acceptable hours to complete the desired transaction.

The following are just a few features of our email communication system:

  • Real-time message delivery reporting (view opens, click throughs and responses)
  • SPAM filter avoidance tools
  • Unsubscribe functions
  • Forward to a friend
  • Dynamic list management
  • Unlimited lists
  • Easy message creation
  • Editing & scheduling of campaigns
  • Live support & consulting
The strategic advantages of email versus print are numerous and include but are not limited to:

  • Can be formatted to look just like a print piece
  • They download quickly
  • They can have active links directly to your website
  • They can go to thousands of people at a time
  • The cost is extremely low
  • The message can be personalized to each recipient
  • They are quickly becoming the preferred communication choice of many consumers

Advanced ROI Tracking & Analysis

Maximize your ROI with Our Web Analytics

Fine Tune Your Online Presence with Advanced Website Analytics
Analytical tracking is a vital resource web marketers use to develop, maintain and make educated business decisions based on the data provided. We use web site tracking to create the most effective online marketing strategy and ensure marketing funds are delegated to resources that will provide the most value.

Benefits and Advantages of Website Tracking:

  • Aligns website performance with company goals and expectations
  • Allows search marketers to gauge site progress and effectiveness
  • Sales and ROI Measurement
  • Determine functioning & non-functioning sections of a page
  • Establish the low traffic pages of a website
  • Understand visitor behavior
  • Study campaign effectiveness
There are many different factors to evaluate when fine-tuning a website's performance and effectiveness. Here are just a few examples of reporting that we use to ensure maximum profitability and performance.

  • Campaign management – It is important to know what and how each marketing campaign performs. We use the information from our website tracking solution to focus on the campaigns that provide the most value.
  • Funnel tracking – When setting up your tracking system, we will implement funnel tracking to see where visitors are dropping off throughout the conversion process.
  • ROI and conversion tracking – Return on investment (ROI) and conversion tracking is vital when evaluating the overall performance of the web site and marketing campaigns.
  • Bounce rates – A bounce rate simply refers to the number of visitors that enter and leave a page, without navigating further into the site. We use the bounce rate to evaluate the overall performance of the landing page. If the bounce rate is too high, then there is a problem with the page and it will need to be revamped.

As all segments of our population become more and more familiar with using the Internet, it is now more important than ever that successful businesses understand and begin to utilize the current and future online marketing avenues available to them. Advanced website analytics is just one resource that is necessary to the success of your website.

Website Hosting and Support

We provide a large variety of hosting solutions for our clients, from simple hosting plans up to fully integrated hosting and maintenance plans. Whatever your needs may be, we have a solution.

Ways we make your life easier

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Remote Managed Services
Downtime costs money. Our remote managed services platform allows us to monitor your hardware and critical services 24x7. This gives us the ability to spot problems and predict failures before they become a problem. We also offer antivirus solutions to compliment this service for complete piece of mind.
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IT Solutions
We are experienced in designing, installing and servicing both in-home and office networks and servers. Everything from printers and faxes to laptops and desktops work seamlessly when we're the ones behind the scenes.

Design Services

web design
branding
print design

IT Services

data recovery
remote managed services
network & VPN
server setup & migration
VoIP phone systems
video surveillance

Affiliated Services

Anytime Backup Solutions
Anytime Data Recovery
8264 One Calais Ave, Suite B | Baton Rouge, LA 70809

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